Premier Handball League unveils 4th franchise

Insight Online NEws

New Delhi, Jan 18 : Premier Handball League (PHL) on Tuesday announced Maharashtra Ironmen as the fourth team for the much-awaited inaugural edition of the franchise-based tournament.

Maharashtra Ironmen, which is owned by Punit Balan Group, will be among the six teams to feature in the inaugural edition of the PHL.

With 14 players per team, the league is exclusively licensed to Bluesport Entertainment Pvt Ltd under the aegis of the Handball Federation of India (HFI). The flagship season is all set to launch later this year with 6 franchise teams representing six states of India.

“Having stakeholders who are equally passionate and have a vision for Handball in India is a perfect combination for us at PHL,” said Manu Agrawal, CEO of Bluesport Entertainment Pvt. Ltd.

“We are delighted to welcome Punit Balan and the Punit Balan Group on board and believe that this partnership will not only help in restoring the rich sporting legacy of Maharashtra but will also enable the sport of Handball to be developed into a commercially viable product in Maharashtra where the sport is already popular.”

Punit, Chief Managing Director of Punit Balan Group, said, “Handball is one of the most exciting games with a unique combination of speed, agility, technique, skill and teamwork and enjoys a great following in the western market. I believe that if promoted and supported well, it will enjoy the same popularity in the Indian market as well.”

“Additionally, being an Olympic sport with a majority of the players coming from the armed services, handball becomes a natural choice for our group. Through PHL, we will look to transform this new-age sport. Through this partnership we are keen to create the right amount of entertainment so as to make the sport of handball a household sport.

“We believe in supporting the current and upcoming talent and our focus will be to unearth promising handball players from the region and nurture them so that they become the face of the sport in times to come.”

UNINDIA

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